Jalandhar : Verinder Singh Virdi
The Commerce Club of PG Department of Commerce and Management of Hans Raj Mahila Maha Vidyalaya, Jalandhar organized “Vigyaapan Srijana : A Blend of Creativity and Madness”- An Online Ad-Mad Competition, under the able guidance of Prof. Dr. (Mrs.) Ajay Sareen. In this competition, students have participated with full zeal. Mrs. Binoo Gupta-Incharge Commerce Club, Mrs. Shefali Kashyap-Coordinator, Mrs. Yuvika-Incharge of Sem 6 classes, Mrs. Ritu Bahri-Incharge of Sem 4 classes, Ms. Anjali-Incharge of Sem 2 classes were the part of the organizing team along with 3 student assistants Radhika Verma, Jyot Sifat Kaur and Arshiya. Mrs. Binoo Gupta told that the objective was to inculcate marketing and advertising skills in the students to develop their personality as a tool adopted for innovative teaching pedagogy. Mrs. Shefali told that videos were invited from the students in which they had to present the advertisements on a product/ service along with a tagline and students had to create an original content. The competition was judged by Dr. Anjana Bhatia and Mrs. Rama Sharma. The winners were declared in 4 different categories. In category I – Jury Choice Awards, Km. Vidhi Jain got 1st prize, Km. Gaurika got 2nd prize and Km. Aditi Rana got 3rd prize. In category II- People’s Choice Advertising Awards, Km. Rahika Verma and Km. Tanvi Verma got bracketed 1st award, Km. Arshiya got 2nd prize and Km. Nancy Verma got 3rd prize. In category III – Advertising Potential Awards, Km. Jyot Sifat Kaur got 1st prize, Km. Lakshita Jain got 2nd Prize and Km. Republin got 3rd prize. The Best Creative PPP advertising award was given to Km. Sonamdeep Kaur. Principal Dr. Ajay Sareen and Dr. Kanwaldeep Kaur, Head of the Department congratulated the winners and the organizers of the event, and gave blessings to the students and motivated them to participate in more events in future.
