-Ludhiana, 5 April 2025: Dabur Glucose, the leading instant energy drink from the House of Dabur, announced the launch of its mega campaign ‘Energize India’ to promote young sporting talent and raise awareness about the importance of energy and stamina among young athletes in major sports academies across India.
As part of the campaign, Dabur Glucose today conducted a special awareness session on energy and stamina management at the Jarkhar Stadium in Ludhiana, featuring Mr.Jagroop Singh, Head Jarkhar Stadium, Pragad Singh, Coach Football and Mr. Byas Anand, Head CSR and Corporate Communications, Dabur India Limited. The session provided valuable insights and strategies to help athletes optimize their performance and achieve their full potential.
“We are delighted to launch our ‘Energize India’ campaign to promote the importance of energy and stamina among young athletes and provide them with the necessary energy to excel in their respective sports. As a brand, Dabur Glucose is a perfect fit for athletes, sports enthusiasts, and people who lead an active lifestyle. The product is designed to provide an instant energy boost, which is essential for individuals engaged in physical activities,” said Mr. Byas Anand, Head CSR and Corporate Communications, Dabur India Limited.
The energy session, conducted by Jagroop Singh, focused on educating young athletes about the importance of proper nutrition and hydration to ensure optimal performance. The session also included tips and techniques to improve stamina and endurance, which are crucial for any athlete.
“Proper nutrition and hydration are key to maximizing an athlete’s potential. It’s not just about training hard but also fueling your body right. I always tell my athletes that staying energized and maintaining stamina is the foundation of consistent performance. With Dabur Glucose, athletes can ensure that they are refueling effectively during training and matches,” said Jagroop Singh, Head Jarkhar Stadium.
*About Dabur Glucose*: Dabur Glucose is a powder-based energy drink made using 99.4% pure glucose. It is designed to provide an instant boost of energy and is a great way to refuel during a long day. Enhanced with essential vitamins and electrolytes, it helps combat excessive heat, fight tiredness, and optimize energy with higher glucose content. Enriched with the goodness of Vitamin C and Calcium, Dabur Glucose ensures that both kids and adults stay healthy and active with the power of essential nutrients. It is available in convenient sachets and can easily be carried in a bag or pocket.
